Sales Representative (Hybrid)

About the Role

At Lift Bridge Brewery, we're building something bigger than great beer. We're building a brand, a culture, and a team of people who want to win.

We're looking for a driven, relationship-focused Sales Representative to help grow our presence across our territories. This is a hybrid role that blends remote account management (calls, planning, follow-ups) with in-market execution (account visits, events, activations). If you're motivated, organized, and excited about growing a brand in a competitive space, this is an opportunity to make a real impact.

What You'll Do

You'll play a key role in executing our sales strategy while building strong relationships across retailers, distributors, and key accounts.

• Partner with distributor teams to drive sales, visibility, and execution
• Build and maintain relationships with on- and off-premise accounts
• Plan and execute a hybrid schedule:
  • Remote work: sales calls, account follow-ups, planning, reporting
  • In-market: account visits, ride-alongs, merchandising, events
• Secure:
  • New draft lines, features, and placements (on-premise)
  • Distribution, displays, and promotions (off-premise)
• Execute retail standards including pricing, placement, and brand visibility
• Support samplings, events, and promotions that bring the brand to life
• Attend key distributor and retailer meetings
• Manage and execute local events, including coordination and on-site representation
• Stay organized with reporting, planning, and communication with internal teams

What We're Looking For

We want someone who is competitive, accountable, and excited to grow-not just fill a role.

• 2–4 years of sales experience (beverage/alcohol industry preferred)
• Familiarity with the 3-tier system and Twin Cities market
• Strong communication and relationship-building skills
• Highly organized with strong follow-through
• Self-starter who can manage their time effectively in a hybrid environment
• Comfortable balancing independent work with team collaboration
• Willingness to work occasional nights and weekends for events
• Valid driver's license and reliable transportation
• Ability to lift 30 lbs repeatedly
• Proficiency with Google Workspace (Docs, Sheets, etc.)

Bonus Points

• Cicerone Certification or other beer education
• Bachelor's degree in a related field
• Previous experience working with distributors or key accounts

Why This Role is Different

• Hybrid flexibility – manage your schedule with a mix of remote work and in-market execution
• Ownership of your accounts– you're not just executing, you're building something
• Growth opportunity – high performers will grow with us
• Fast-paced, high-impact environment – your work directly drives results

Our Core Values

We're looking for someone that possesses our core values:

• Quality 
• Brand 
• Team 
• Own It 
• Growth 
• Innovation 
• Passion 

Compensation & Benefits

• Competitive Salary + Bonus Structure
• Health Insurance
• 401(k) with Company Match
• Paid Time Off + Holidays
• Mileage Reimbursement/Travel Stipend
• Company Phone & Laptop
• Monthly Expense Budget
• Beer & Gear